Product Expertise

I am a "player-coach" product leader dedicated to building next-generation digital platforms that combine technical precision with human-centric experiences. My career is defined by a dual mastery of scaling 0-to-1 startups and optimizing enterprise-level platforms for millions of users. With a foundational background in Electrical Engineering and an MBA, I offer a rare blend of technical fluency and strategic business acumen

Corporate Product Experience

  • Massive Scale & Revenue Growth: I have managed digital initiatives for 120M+ loyalty members at Walgreens and scaled eCommerce products at iHerb that generated over $500M in annual revenue across 180 countries.

  • Cross-Industry Versatility: My expertise spans high-compliance and high-complexity sectors, including HealthTech, global eCommerce, Real Estate, Avionics, and more.

  • Disruptive Innovation: I led the redesign of a $500M SaaS platform for HR services and introduced industry-disrupting mobile features like remote bidding for real estate investors.

  • Agile Leadership at Scale: I am an expert in Agile, Scrum, and SAFe (Scaled Agile Framework) methodologies, with a proven ability to evangelize empowered product teams and streamline processes for on-time delivery in complex environments.

Entrepreneurial Grit & Execution

  • Ecommerce Founder: I built and scaled my own eCommerce venture from the ground up, managing the end-to-end lifecycle across Shopify and Amazon. This hands-on experience in multi-channel retail, logistics, and digital marketing allows me to provide consulting that is grounded in the reality of running a profitable business.

  • SaaS Builder & "Vibe Coding" Expert: I am at the forefront of the AI development revolution. I leverage "vibe coding"—using advanced LLMs and AI-assisted tools (ChatGPT, Gemini, Cursor, and Replit)—to rapidly prototype, build, and launch SaaS products. By combining my 14 years of product theory with these cutting-edge tools, I can move from concept to functional code with unprecedented speed, helping my clients stay ahead of the technology curve.

Education

  • Master of Business Administration (MBA) | University of California, Irvine

  • Master of Engineering, Electrical Engineering | University of Maryland, College Park